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Thursday, 15 October 2009

New way to donate to Pudsey

LOW cost airline bmibaby has launched a new way for people to donate money to BBC Children in Need, the airline’s national charity.

Passengers will now have the opportunity to donate £1 to the charity simply by ticking a ‘Donate to Pudsey’ box when making a booking online at bmibaby.com. This is the sixth consecutive year bmibaby has supported BBC Children in Need and last year raised over £40,000 for the charity.

As well as collecting via the bmibaby website, the airline is collecting on board every flight until the end of November and holding fundraising events at East Midlands Airport. bmibaby launched its fundraising appeal for the charity by unveiling ‘Pudsey, baby’, an aircraft covered in spots just like the famous bear’s spotty bandana.

Crawford Rix, managing director, bmibaby, said:

“We are proud to be supporting BBC Children in Need for the sixth consecutive year and we hope to raise even more money for the charity this year.

“By adding another way for people to donate, this time via our website, we are making it quick and easy for people to show their support for the BBC Children in Need Appeal. The new method of donating online has only been running for a couple of weeks and we have already raised over £1,600, which is a great start. We are also collecting onboard every flight until the end of November, selling Pudsey keyrings onboard and holding fundraising events at our head office and four UK bases.”

For more information visit www.bmibaby.com

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